The Best Mortgage Blog
September 27th, 2007 Categories: Mortgage News, Random, Real Estate News, Real Estate Technology
The best mortgage blog?
It probably isn’t…I really wanted to test out some SEO tactics and the title seemed really SEO friendly.
While I’m here, I might as well ‘talk’ for a bit. I’ve got this reputation as The XBroker, people tend to believe I’m some (wannabe) hard ass, loose cannon who writes with this indiscriminate hand and looks to battle anyone willing to disagree with my perspectives regarding the mortgage and real estate industries, all in the name of self-promotion…but I’m really just misunderstood.
Circumstance would have it that I’m very involved with a Company that is set on providing solutions to the problems and issues I write about. ‘Shut up or do something about it’ is what my grandfather used to tell me when I’d whine about my daily problems as a child…it must have resonated.
Back to the ‘best mortgage blog’ claim…Below are some of the reasons that this blog is far different than most any other blogs about mortgage and/or real estate…I won’t say better because taste is a matter of opinionated preference. How can someone have an objective opinion? Isn’t all opinion subjective on some level?
- There are plenty of mortgage blogs out there today that are based on sound educational content, e.g. 1st time home-buyer mortgage guide (how to swim with sharks), ‘Should I Refinance?’ (probably not), Mortgage Calculators! (Dig into the ‘what if?’ bucket), What is PMI? (a waste of money), Todays Mortgage Rates (probably don’t apply to you, not even close)…God bless the owners of those sites, traditional mortgage content has to be the most boring s^!t in the word to actually sit down and write…although I’m happy to link to these sites.
- I’m very passionate about what I do, working on my business 10-12 hrs a day, not in it…What’s this mean, no one else works hard at what they do? No! Simply pointing out that I’m not just another arm-chair blow hard mortgage originator or Realtor telling you how you need my services, I’m soooo worth it, and change is bad. I used to talk like this in a former life and it bothers me still.
- This blog is rated R. It’s not for the faint of heart or self-righteous type. I write with a satirical hand, tongue in cheek, penning up my dry sense of humor…or as my mother articulately puts it, ‘I’m a real smart ass’. I’ve been told that you can’t tell when I’m joking or serious in person, so I imagine that has to be double true via my writing. Some people take offense to this…well you can’t please everyone, so f*^k em…
- I write like I speak. This isn’t always grammatically beautiful, I know, but it is a unique voice with some personality!
- I write what I want to say rather than what I think people want to hear. Blunt honesty is what I call this. Rude, sensational, high on my own ether/kool-aid/pot, are other perspectives I’ve heard. In any case, blunt honesty or some dude writing while high on something is usually an interesting read.
Most Unique Mortgage Blog seems like the more appropriate claim for this mental therapy of mine. I happen to believe that there are plenty of other blogs out there that are far better than The XBroker when it comes to consistent content, as evidenced by my link love in the sidebar. Social networks may not be the ‘Web 2.0′ play but using social networking principles assuredly is.
I can’t find The XBroker via any relative popular search queries on the major engines (hence the title experiment), yet my traffic metrics tell me I have a pretty robust readership…20k+ unique visitors/month and six figure ‘hits’ (not bragging here, more flattered than anything). Since my SEO blows, (I didn’t even link to anyone in this post, though I usually do) my readership must be straight up viral in nature. This is also a testament that SEO should be part of an overall marketing strategy, not a marketing strategy…IMHO.
Well, thanks for reading…I’ll post something worthy about mortgages, real estate, marketing, or technology next time…
Cheers!
Sphere: Related Content
Add New Comment
Thanks. Your comment is awaiting approval by a moderator.
Do you already have an account? Log in and claim this comment.
Add New Comment